FUJIFILM Corporation is excited to announce a collaboration with 21st Century Pop Icons BTS S with the introduction of its Instax Mini 11 BTS Butter version, the latest edition to the popular Mini 11 instant camera family.
BTS is a seven-member South Korean group that debuted in 2013. With numerous platinum-selling singles and albums and two Grammy nominations, BTS is one of the most famous and influential artists in the world. Their song “Butter”, the top summer song of 2021 according to Billboard, was the inspiration for this unique collaboration with Instax.
The Instax Mini 11 BTS Butter version, like all Instax Mini 11 cameras, is designed to combine optimal portability with a fresh, trendy look. The BTS Butter version takes this look and adds special accents for BTS fans, including a vibrant Butter Yellow body with a colorfully designed bezel and matching shoulder strap, along with fun shutter button accessories including a jeweled look and the Butter heart emblem.
Like all Mini 11 instant cameras, the BTS Butter version includes:
Automatic Exposure function for better pictures day or night
The “Automatic Exposure” function automatically senses the level of ambient light when the shutter button is pressed and optimizes the shutter speed and flash output according to the condition. It allows even novice Instax users to take photos that are automatically properly exposed regardless of conditions, producing high-quality instant photo prints on the spot.
Selfie Mode for quick and easy selfies
Users can activate the Selfie Mode, perfect for taking selfies and close-up shots, by simply pulling out the front-end edge of the lens after powering the camera on. This makes it super easy to take selfies and close-up pictures.
Sleek design with attention to detail
Contrasting design elements on the Mini 11 BTS Butter version are achieved by using a different material around the lens from the rest of the camera body, which result in a fun, eye-catching look that’s very clearly Butter-inspired.
New Mini film variety
Also accompanying the launch of this exciting new instant camera is Mini film BTS Butter version, featuring a vivid yellow border full of the trademark BTS Butter heart insignia. The film will be available in single cartridges featuring 10 exposures each.
Fujifilm’s Instax Mini 11 BTS Butter version instant camera will be available at an MRP of INR 9,999 and the Mini film BTS Butter version will be available at an MRP of INR 699. The products are expected to be available for purchase in mid-December 2021. These products will be exclusively sold on ww.amazon.in and www.
The pre-booking for these products will be from 10th - 16th December on both the platforms.
This is a limited edition product.
For more information about the Instax Mini 11 BTS Butter version, visit https://www.instax.in/
National, December 8, 2021
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