· vivo India
had announced a contest last year inviting designs that showcased the company’s
commitment to making India
a manufacturing hub
· The final logo was selected after screening more than 3000
entries received pan India
and will be first showcased on the upcoming V19
· The winner will be awarded INR 5 lacs as prize money
vivo, the global innovative
smartphone brand, announced the winners of their ‘Make in India ’ logo
contest today. Bringing to life the brand’s Make in India
commitment, the winning logo, designed by Rahul Patel (a design enthusiast from
Mumbai) and crowdsourced on Talenthouse India (A Division of Reliance
Entertainment) will be printed on all vivo devices including the recently launched
V19. This logo reestablishes the firm’s commitment to stay invested in the
country and also reiterates that every vivo device sold in India is made in India .
vivo had invited
enthusiasts to design a new logo in early November last year as part of their
5-year celebration. The winner, selected from 3300 entries, will be rewarded
prize money of INR 5 lacs for the rights of their logo. Additionally, ten
runner-up winners will receive vivo devices.
Congratulating
the winners, Nipun Marya, Director-Brand Strategy, vivo India said, “It is a moment of delight for us to
announce the winners of ‘Make in India ’ logo contest. It was great
to see participants unleash their creativity and share so many wonderful
designs. I congratulate Rahul for winning the contest as his design was a
perfect blend of all elements that represent India that were strategically
placed into a gear mechanism. Ingenious!”
“We,
at vivo India , have been aligned
to the 'Make in India ’
initiative since the beginning. The new logo design that will be printed on the
box of all our upcoming devices reiterates our commitment to make India a
manufacturing hub and reinstates our mission of being an internationally local
organization”, he added.
Supporting
Government of India’s “Make in India ”
initiative, vivo India
has been manufacturing all its products in the country. vivo has continuously
strengthened its manufacturing capabilities in the country and recently
announced an additional investment of INR 3,500 crore in its upcoming
manufacturing facility. The brand’s total investment In India for manufacturing
devices will be at INR 7,500 crore. As part of its absolute commitment to the
Indian market, all devices that are sold in India
are manufactured in India .