Epson, the world leader in digital imaging and
printing solutions, today announced that it has retained the No.1 position in
the Indian Inkjet printer market, as per IDC Worldwide Quarterly Hardcopy
Peripheral Tracker, 1Q2020.
According to the report,
Epson sold 810,269 Inkjet printers in FY19 (April 2019 – March 2020) in India ,
capturing 46.07% of the market by volume and 56.01 % by value. Epson has been
the leader in the Inkjet market since 2017.
“Despite the extremely
tough economic conditions we are delighted to have retained our market share
and achieved the No. 1 spot by a comfortable margin yet again this
year. We were the first to launch Ink Tank printers in India and since
then, our printers have been widely accepted by cost, quality and environment
conscious consumers across segments. Be it for home, office, business or
commercial printing, consumers rely on Epson EcoTank printers for all
their printing needs. Our EcoTank printers are both economical and eco-friendly
and our consumers appreciate this” said Mr. Siva Kumar, Senior General
Manager, Inkjet Printers at Epson India .
In 2019-20, Epson
accelerated the transition from ink cartridge printers to high-capacity InkTank
printers by continuing to highlight the formidable advantages of low print
cost, high page yield and the environmental benefits of their Heat Free
technology used in the EcoTank range of printers. In 2020, Epson will continue
to leverage on efficient, compact, and precision technologies to drive
innovations in the Inkjet printer space. Epson believes that its technology can
help to shrink environmental impact, increase productivity and play a major
role in solving social issues.
Epson
expects the demand for printers to remain steady in 2020 despite the current
worldwide crisis. The demand is expected to be driven by the increasing work
from home culture as both working professionals and students address the
requirement to print their documents. Epson will also drive the growing shift
from Laser printing to Inkjet printing which is a more Economical and
Eco-friendly printing technology.
Results
For The Last Four Years :
Epson Inkjet Printer Epson Inkjet Printer
Volume Market Share Value Market Share
Volume Market Share Value Market Share
FY16 39.49% 49.88%
FY17 43.81% 56.24%
FY18 46.44% 54.92%
FY19 46.07% 56.01%