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Urging people to make
fitness part of their daily lifestyle, Fitbit and Bipasha Basu partner for
international Yoga Day!
In line with its mission to help people get healthier and more active,
Fitbit has joined hands with Bollywood superstar and fitness icon, Bipasha
Basu, on International Yoga Day (June 21) to raise awareness of the benefits of
yoga and the importance of keeping active in the current times. A firm believer
and advocate of yoga, Bipasha Basu will interact via a live session and share
experience of how time and again, Yoga has emerged as a great rejuvenating
source of everyday wellness.
Yoga brings together
physical and mental wellness and is about more than just backbends or
well-coordinated outfits. Each asana or pose when done properly can benefit the
personal health of practitioners, helping to manage or even reverse issues like
stress, digestive disorders, posture, and anxiety.
As the global situation
with the COVID-19 continues to evolve, Fitbit also announced a number of
initiatives to help encourage people and motivate them to stay fit and
healthy including a 90 day free trial of its Premium service, and the addition
of a COVID-19 resource hub feature on the Fitbit app.
Answering one of the most
critical needs for ventilators globally, Fitbit announced it has developed a
high-quality, low-cost, easy-to-use emergency ventilator, Fitbit Flow, which
has successfully obtained Emergency Use Authorization (EUA) from the U.S. Food
& Drug Administration (FDA) for use during the COVID-19 public health
emergency.