iQOO, the premium high-performance smartphone brand, today announced its partnership with BMW M Motorsport in the Deutsche Tourenwagen Masters (DTM).
As
a legend in DTM events, BMW M Motorsport represents the ultimate pursuit of speed, and
also ultimate performance,
which coincides with iQOO's brand concept of ‘I Quest On and On’ for perfect
performance and breakthrough innovation.
“iQOO’s monster performance spirit will ignite a worldwide passion for ultra-performance technology. iQOO phones are built for consumers with a need for speed, who are naturally inclined toward superior performance. As a Premium Partner, this is a momentous opportunity for our brand. We can’t wait to demonstrate iQOO’s high performance to the world,” said Gagan Arora, Director-iQOO India.
“Welcome, iQOO, to the BMW DTM family,” said BMW Group Motorsport Director Jens Marquardt. “Technology and innovation are what drive us, and these are the values that also stand for iQOO. This is the perfect basis for a successful partnership. We are very happy to welcome iQOO as a new Premium Partner on board, and all the more so in the unusual and difficult times that we are currently experiencing worldwide and also in motorsport. In addition, the iQOO BMW M4 DTM looks great!”
Since the start of the DTM season on the first weekend in August, performance driver Timo Glock has already contested four races in the iQOO BMW M4 DTM at Spa-Francorchamps (BEL) and at the Lausitzring (GER).
Glock
contests his eighth DTM season in 2020. In his 116 races to date, he has
claimed five victories, five pole positions and 14 podium finishes.
New Delhi, India [21st August 2020]
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