- The
first consignment of made in India STBs is ready
- Plans
to shift 50% of its production to India by the Q1 of 2021
Dish TV India Ltd, India’s leading DTH Company, today announced the
manufacturing of its set-top boxes in India. Demonstrating its commitment
to the government’s ‘Make in India’
vision, Dish TV India has shifted the production of its set-top boxes to India, adopting
a ‘vocal for local’ strategy. The first consignment of made in India set-top
boxes is ready and being shipped to the market. The company offers DTH services
across the country and operates Dish TV, D2H, and Zing brands in this segment,
besides its rapidly growing OTT service brand Watcho.
Being
the pioneer and technology leader in the DTH segment, Dish TV India plans to
shift almost 50% of its production to India by the Q1 of 2021 while
simultaneously benefitting its business and customers. The process will further
intensify in the coming months, as the company is planning to also start the
manufacturing of the major components of the Set-Top Box and its accessories in
India, further boosting its commitment to ‘vocal for local’. Dish TV India
plans to make the STB cabinet in India
soon, has already started procuring the power adaptor from Indian
manufacturers, and is in the advanced stage of talks with remote control
manufacturers to produce the remote controls also in India.
Innovation
is at the heart of the Dish TV operations; the company is credited with many
firsts in the industry. Launched the first DTH service in the country, Live TV
for moving vehicle- DishOnwheels, High-Definition services, Unlimited recording
facility in STB, Live TV in luxury trains, Online TV for DTH viewers-
DishOnline, Sub-brand for the regional markets- Zing, Home Video System-
DishFlix to name a few. More recently, Dish TV India is also the first to
launch a voice-enabled (Alexa powered) Smart and Magic range of technologically
advanced products and the first DTH company to launch its own OTT platform,
Watcho.
New Delhi, 15th September 2020