vivo partnered with National Geographic to launch a
vivo, the
innovative global smartphone brand today announced ‘VISION+’ an initiative to build a visual content ecosystem.
To support the talent in photography, VISION+ ecosystem is composed of the
VISION+ Mobile Photography Awards, launched jointly with National Geographic,
along with the vivo VISION+ Mobile Photography Academy, the vivo VISION+ Master
Class, the vivo VISION+ Youth Program and the vivo VISION+ Photographers
Federation.
With
the motto of ‘JOY IMAGE’, VISION+ will work towards creating a visual content
ecosystem through content co-creation, education, and cultural exchanges.
VISION+ Mobile Photography Academy will invite world-class photographers to
teach master classes to vivo users and photography enthusiasts. vivo announced
the VISION+ Master Class, which will provide a cultural exchange platform for
photographers and users, along with the launch of VISION+ Youth Program, a
youth training camp for aspiring photographers in colleges and universities.
The core foundation of the VISION+ ‘Photographers Federation’ will be JOY
IMAGE, which will unite photographers from around the world.
vivo also announced a partnership with National Geographic to launch a global mobile photography competition, the vivo VISION+ Mobile Photography Awards. Users will be invited to showcase their photography skills, and outstanding entries will be submitted for international photography awards. The theme and progress of the contest will be published on the official websites of both parties, and the world's top photographers, such as Steve McCurry and Michael Halsband, will be invited to partake.
This initiative will help connect the talent in
photography space and along with, vivo’s commitment to user-centric design and
innovation to deliver best mobile photography experience to its consumers.
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