XP&D, Zoo Media & Noesis.tech today launched xp&dland, a next-generation platform for brands on the metaverse. xp&dland will enable web3.0 strategies for brands and look at evangelizing communities and companies from the real or web2.0 world to pivot to the metaverse, for their product showcases, events, and activations.
The xp&dland platform is focusing on building the O2O2M (Offline ⇋ Online ⇋ Metaverse) consumer experiences for brands. This platform is using technology (Noesis. Tech) as a common enabler, building community strategies (Zoo Media), and enabling shared and social experiences for consumers (XP&D).
The initial focus of xp&dland is to build experiences for brands in the Metaverse and get consumers to interact with them. xp&dland is built on Spatial.io giving brands an opportunity to experience the metaverse firsthand. The motive is to build similar experiences for brands and bring communities from the real world (events & activations) and the web2.0 world to the Metaverse.
The platform has curated a team of over 100 people, focused on delivering metaverse community strategies and outcomes for brands. The team includes animators, artists, developers, web3.0 planners, and community managers across Discord, Twitch & Reddit.
With its headquarters in the Metaverse and physical offices in Mumbai, Bengaluru, Gurgaon, Dubai, and New York. xp&dland plans to own and build spaces on all metaverse platforms, including Spatial, Decentraland, Sandbox, Roblox, Horizons, Mesh, and Alt VR amongst others.
New Delhi, 11th May 2022
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