Lava appoints Kartik Aaryan as its Brand Ambassador on Blaze Pro Smartphone launch

 

 

   

· Kartik will be the face of Lava Smartphones

 

· Kartik Aaryan unveils Lava Blaze Pro with 6X Zoom that comes with stylish design and 50MP triple camera

 

· Lava launches first of its kind “Demo @ Home” service for Blaze Pro.

 

 

 

Lava International Limited, an Indian phone manufacturer today announced that it has on-boarded the youth icon Kartik Aaryan as the brand ambassador to endorse its Smartphones category, while launching Lava Blaze Pro.

An inspiration to millions, Kartik Aaryan, a self-made man exudes energy, vitality and versatility and with his content projects progressive, innovative and challenging spirit, which aptly resonates with Lava’s philosophy.

Lava will soon commence a 360-degree marketing campaign featuring Kartik Aaryan and the range of its smartphones.

With a keen focus on quality and driving innovation, Lava products are developed after a series of robust research. Lava is constantly looking for ways to provide its customers access to state-of-the-art features on their phones to enhance their experience significantly. With the on-boarding of Kartik Aaryan as the brand ambassador, Lava aims to increase its consumer base by attracting more prospects, especially millennials and Gen-Z who form the largest chunk of consumers.

 

 

Lava Blaze Pro:

 

The newly launched smartphone Blaze Pro is styled with frosted glass back and comes with high camera quality, rightfully designed to specifically uplift the customer experience. Blaze Pro comes with 6X Zoom & 50MP Triple rear camera for a superior photography experience. Blaze Pro is loaded with features like Android 12, 4 GB RAM + 64 GB ROM for storing pictures, videos, and large files, 8 MP front camera for a superior photography experience and selfies, bottom firing speaker, Type C Charging, side fingerprint scanner for enhanced security, among others. 

The Blaze Pro has a MediaTek Helio G37 Chipset for unmatched performance, a large 5000 mAh battery for long-lasting usage, and a 10W type-C fast charger to fully charge the phone in lesser time. It also has a 6.5" 20:9 notch HD display for an unmatched viewing experience.

Priced at Rs. 10,499, Blaze Pro comes in four different colour variants – Glass Green, Glass Orange, Glass Blue, Glass Gold available on Flipkart, Lava e-store and retail stores.

Mumbai, 20 September 2022