The company has cemented its No.1 position with 26.9% market share in
FY19
Epson, a
world leader in digital imaging and printing solutions today announced that it
has retained its No. 1 position in the Indian Projector market. This is as per the
latest data published by Futuresource Consulting for FY19. FutureSource Market
Insight Report is accepted as the worldwide projector industry standard.
According to the report, Epson sold 76,761 projectors out of the overall
284,495 sold in India
in FY19, capturing a market share of 26.9% and reinforcing its position as the
country’s No. 1 projector brand. Epson established a dominant position yet
again with its nearest competitor BenQ trailing with 21.6% of the market share for the period.
Futuresource Consulting,
market specialists in visual displays, confirms that Epson is also the market
leader worldwide for the past 19 years, from calendar year 2001 to 2019, with a
worldwide market share of 41.4% in calendar year 2019.
Epson attributes its
success to its proprietary 3LCD technology which is responsible for creating superior
vibrant images that represent color brightly and accurately and recreate tones
from a very wide color gamut. Together with high-quality performance,
innovative features and technology advancements, Epson's most recent projectors
elevate the user experience with collaborative tools on their interactive
projectors, and with 3LCD Reflective laser technology and 4K enhancement for
their state-of-the-art home theatres.
The projector market in India grew by 3.3%
over the last year. However the outlook for the year ahead remains cautious
given the current uncertain situation.