Recently,
the International Data Corporation (IDC) released the Worldwide Quarterly
Wearable Device Tracker report, which showed that global shipments of wearable
devices reached 72.6 million units in the first quarter of 2020, with a
year-on-year increase of 29.7%.
According
to the report, Huawei maintained a high share of the wearable market in the
first quarter of 2020, with a year-on-year wearables shipment increase of
62.2%.
In
the smartwatch segment, 16.9 million units of smartwatches were shipped in the
first quarter of 2020, down 7.1% year on year. Huawei ranked second with 2.6
million units shipped, up 118.5% year on year, making it the only smartwatch
brand to grow more than 100%.
Latest smartwatch market data by IDC
The IDC report said that Huawei continued to grow
thanks to its strong online presence and close ties with retailers. Besides the
Chinese market, Huawei also made successful progress in Europe, Latin America , and other Asian markets.
Meanwhile, Huawei’s smartwatch business is growing
against the tide, resulting from its new product launch in the first quarter as
well as constant optimisation of fitness and health features. In the first
quarter in 2020, Huawei launched the new HUAWEI WATCH GT 2 Series devices
globally. Through continuous optimisation in sensor technology, Huawei
smartwatches bring more remarkable advantages over its competitors in fitness
and health tracking. The SpO2 blood oxygen level measuring feature came with
the new HUAWEI WATCH GT Series also received positive feedback from the market.
HUAWEI WATCH GT 2e launched in Q1 2020 received the “Best Choice” award
from Pocketnow, a top global tech outlet.
Furthermore, as Huawei is accelerating the
implementation of 1+8+N All-Scenario Seamless AI Life Strategy in 2020, Huawei
smartwatches are integrating into Huawei’s all-scenario ecosystem in a better
way, offering consumers richer fitness and health experiences.