Increase conversions and
reduce call volumes with this new channel of conversational marketing
Ameyo, an omnichannel customer engagement platform, today announced it has integrated with Google’s Business Messages to enable brands to get started with this new conversational marketing channel. It helps them convert prospects faster by responding to their queries in real-time within Google Search and Maps across Android devices.
Due to the pandemic, inbound call volume has increased and there is
tremendous cost pressure on the contact center to reduce the cost of
operations. Google’s Business Messages helps deflect calls to chat, which can
be responded by a bot and switch seamlessly between a human agent based on the
query’s complexity.
Several industries, like Retail, Hospitality, BFSI, Healthcare, Consumer
Brands, and others, can use Google’s Business Message to optimize their
acquisition program. They can convert customers faster while reducing inbound
call volume by responding to their queries in real-time like store timings,
availability of products, order status, payment assistance, offers and discounts,
and many others within Google Search & Maps. Google’s Business Messages
supports rich features like carousels, suggested replies, and photos.
"We're excited to have Ameyo integrate with Google's Business Messages
to help brands take advantage of this new conversational marketing channel at a
time when the inbound call volumes are at an all-time high due to the
pandemic," said Ashish Mithal, Communication Product Partnerships,
India at Google.
"Google’s Business Messages can significantly shorten the conversion
cycle from Search and Maps especially for brands that get discovered through
these channels. We are happy to bring this powerful new channel to Ameyo’s
boutique of Omnichannel customer engagement," said Sachin Bhatia,
Co-founder, and Global Sales and Marketing Head at Ameyo. "By
launching the cloud offering of Google’s Business Messages, brands can
implement fast and get started with responding to customer’s queries within
Google Search & Maps in less than 5 mins."
Ameyo has over 17 years of expertise in the customer engagement space and
has been providing solutions to over 21 verticals across 60+ countries. Ameyo’s
omnichannel customer engagement platform provides a single intuitive platform
to connect with customers across multiple channels of Voice, Email, Chat, and
Social Media such as Instagram, Google Play, Twitter, Facebook & WhatsApp.
To get started with Ameyo’s Cloud for
Google’s Business Messages, visit https://www.ameyo.com/