Today OPPO held a new
product launch event with the theme "One More Step". During the
event, OPPO released a range of new devices including OPPO
Enco X True Wireless Noise Cancelling Earphones, OPPO Watch RX, OPPO TV
S1 and OPPO TV R1 series, thereby further expanding its IoT ecosystem.
The debut of these products is a sign of OPPO’s
strategic drive to expand its portfolio in the IoT market. OPPO is crafting
smart experiences with a human touch that use multiple devices across multiple
scenarios and achieves this through continuous innovation of core-entry level
devices including smartphones, TVs, earphones, and watches. OPPO combines
cutting-edge technologies with aesthetically appealing designs to help
consumers attain intelligent and enjoyable lives.
OPPO Enco X True Wireless Noise Cancelling
Earphones Redefine Sound
OPPO partnered with leading
global Hi-Fi brand Dynaudio to launch the OPPO Enco X True Wireless Noise
Cancelling Earphones. The
earphones were tuned by Daniel
Emonts, Chief Acoustic Specialist of Dynaudio A/S, who is the acoustic designer
of several Dynaudio award-winning speakers. Powered by an exclusive DBEE
3.0 acoustic system and featuring an innovative acoustic structural
design, the OPPO Enco X True Wireless Noise Cancelling Earphones are
capable of reproducing the rich, precise texture of music with Hi-Fi-quality
while delivering balanced and natural sound. Additionally, the earphones’ noise
cancelling function works across all scenarios and features ANC dual active
noise cancellation, multi-level noise reduction management and natural
communication while in transparency mode. The earphones also support triple
microphone call noise cancellation and wireless charging.
OPPO Launches More Core Entry-level IoT Devices
During this event OPPO
debuted two series of TVs, the OPPO TV S1 and OPPO TV R1, available in three
different models. The 65-inch OPPO TV S1 features a 4K QLED resolution Quantum
Dot wide color gamut display. The NTSC 120% ultra-wide color gamut enables
purer and more vibrant graphics and softer and smoother color transition. The
ultimate 120Hz refresh rate and variable refresh rate (VRR) ensure that sports
and gaming graphics appear smoother and more natural.
In terms of acoustic performance of the TVs, OPPO
partnered again with Dynaudio to deliver immersive cinematic sound
quality. The OPPO TV S1 is equipped with eighteen stereo surround speakers
with total power of up to 85W, supporting 5.1.2 channels and Dolby Atmos.
OPPO TV R1 is available in 55-inch and 65-inch
models equipped with a quad-core processor and high-speed Wi-Fi 6, offering
users a new living room experience with the “instant-on” feature.
Additionally, OPPO launched its first round dial
smartwatch OPPO Watch RX and an updated ColorOS Watch 1.5 with new dials,
sports modes, and a variety of apps, to further improve the user experience.
OPPO also partnered with League of Legends to roll out three custom products in
China: the OPPO Watch League of Legends Limited Edition, OPPO Watch RX League
of Legends Limited Edition, and OPPO Find X2 League of Legends Esports: Worlds
2020 Edition.
OPPO Takes “One More Step” Towards A More Connected
Future
With the deployment of 5G
and AI technologies around the world, OPPO is accelerating into the era of the
Internet of Things, where the demand for the capacity of interaction
amongst devices is surging. As a world-leading technology brand, OPPO has long
been more than just a phone maker; it has shifted its long-term focus to create
a new IoT ecosystem.
Going forward, OPPO will focus on three key
application scenarios: Personal Entertainment; Home appliance & Furnishing;
and Sports & Health; and will gradually build up its IoT product lineup
around these themes.
OPPO first announced its IoT strategy at OPPO INNO
DAY 2019, when it proposed focusing on core entry-level products and
establishing an open IoT ecosystem. OPPO is now beginning to take "One
More Step" in creating that impactful ecosystem through building integrated
application scenarios, improving smart experiences, and cooperating with
partners. Aiming to enable consumers to enjoy a seamless, wonderful smart life
with a human touch, OPPO integrates ubiquitous connectivity with cutting-edge
technologies and brings in more partner from around the globe to co-create a
new intelligent experience integrating software and hardware.