The global onset of the COVID-19 pandemic saw major economies around the
world driven to a halt. Lockdowns, quarantines, and travel restrictions
reshaped millions of lives, all in a vain attempt to control the spread of the
disease.
While no sector has emerged unscathed, it’s become clear that the
businesses best equipped to handle the situation were the ones that had
embraced digitisation. These early adopters leveraged their technological head
start to remain operational throughout this period.
As a result, they were also the first to recover once the global economy
found its feet. Nowhere has this paradigm been more apparent than in the
education sector. Educational institutes have long been at the forefront of the
shift from the brick-and-mortar model to the virtual space, aided by the
technical expertise of advanced ed-tech businesses.
Unfortunately,
no similar fall-back option exists for the training and coaching industry.
Comprising millions of enterprising individuals, they offer their expertise in
fields as diverse as corporate training, tutoring, fashion and styling, yoga,
fitness, video and sound editing, and countless more.
Thankfully,
recent years have seen the rise of a new generation of apps and services that
better enable these entrepreneurs to create, showcase, and market their
services online. Here are four ground-breaking companies building a digital
future that’s universally inclusive:
1.Spayee
Spayee
is an end-to-end white-labelled course platform which aims to empower educators
and trainers. By providing content creators with the tools they need to
conceptualise, market, and distribute their content securely, Spayee seeks to
directly address and overcome the longstanding pain points of Indian course
creators. Spayee was founded in Noida in 2014 by the four-person team of
Sandeep Singh, Gourav Kakkar, Aniruddha Singh and Vijay Singh.
Spayee
offers its users an end-to-end course platform, combining in-built marketing
features, engagement tools, and the ability to design and launch custom-built
websites and supporting mobile apps under their own brand name. Today, Spayee
has over 1,000 pan-India customers and has helped them generate over INR 200
crores in revenue through the sale of their courses.
2.Plixxo
An
influencer marketing platform that caters to both influencers and brands,
Plixxo was launched in 2017 by POPxo founder Priyanka Gill. Plixxo provides
bloggers, stylists, YouTubers, and fashionistas with a platform through which
they can easily engage with brands for collaborations and tie-ups.
Simultaneously, Plixxo’s unique algorithm automates and simplifies the process
of verifying their profiles, reach, and stats. This affirmation of their
credentials encourages brands to reach out to them and streamlines the entire
influencer marketing field.
Plixxo
is currently home to over 26,000 influencers and has worked with brands such as
Nike, Cadbury’s, Jabong, and Puma.
3.VConSol
Vconsol
is a fully Made in
VConSol
allows over 100 people to attend a video call simultaneously, while over 300
can attend a conference. It also offers a heightened suite of security measures
– its AES-256 GCM encryption supports the largest bit size, making it amongst
the strongest in the world. Vconsol is currently only available to a limited
selection of personnel within the Government of India, with plans to make it
available to the general public in the works.
4.Zoho
Zoho
is a software development company which offers a suite of online productivity
tools and SaaS applications to B2B and B2C clients across the world. The
company’s flagship product is its Customer Relationship Management (CRM)
software, which combines sales and marketing, powerful integrations, and secure
cloud storage in one package.
2017
saw the launch of Zoho One, an operating system designed to help small
businesses run their entire operation through the cloud. This OS combines 35
web applications and an equal number of mobile apps under a single sign-on,
offering micro-enterprises unmatched control over every aspect of their
company. Founded in Chennai in 1996, Zoho has amassed more than 50 million
customers globally by 2020.