Thomson entring into Small Home Appliances segment with Flipkart to offer high-quality appliances at affordable price - GADGET-INNOVATIONS

Thomson entring into Small Home Appliances segment with Flipkart to offer high-quality appliances at affordable price

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The product range includes appliances across kitchen appliances, seasonal appliances, other home appliances segments and more

 



In the continuation to its successful penetration into the Indian TV market since 2018, the French consumer electronics brand Thomson today announced its foray into the small home appliances segment with Flipkart, India’s homegrown e-commerce marketplace, as it looks to address the growing demand for superior quality home appliances. As customers are increasingly opting for newer and smarter appliances to manage household chores efficiently and save on time, Thomson’s foray into the segment will cater to these evolving needs.

 

As part of the launch, Thomson will introduce a wide range of appliances across the kitchen appliances segment (juice mixers, sandwich maker, electric cooker), seasonal appliances (geysers, room heaters), and other home appliances (dry and steam irons) and more on Flipkart. The new product categories will make superior quality appliances available at affordable prices and bring Thomson’s French touch to Indian kitchens.

 

Today, Indians are increasingly preferring to invest in home appliances contributing to the growth of the market. The demand for small kitchen appliances in India is growing on account of the rising base of the middle class and rich Indian consumers, improving consumer lifestyle, growing awareness about energy-efficient and eco-friendly appliances, and high technological advancements in small kitchen appliances.

 

 

Product List

Product

Starting price

Iron

INR 899 - 999

Juicer Mixer Grinder (500 Watt, 3 Jars)

INR 1,599

Pop-up toaster

INR 949

Sandwich maker

INR 899

 

 

Bengaluru – August 09, 2022